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A JOTW “Can't Wait” job opportunity

Media Relations, Senior Manager, AARP, Washington, D.C.

AARP is over 39 million members strong – with more joining us everyday – and we're the “most powerful grassroots organization” around according to Fortune magazine.

We are seeking a professional who will be the designated spokesperson for the Association, AARP Global Network and Membership, covering assigned issue areas. This includes the creation, development and implementation of innovative international, national and state media strategies and campaigns that contribute to a well-defined media presence on AARP’s strategic priorities.

Responsibilities:

• Generate positive media coverage in new and creative ways, effectively curtailing negative press; and manages overall reputation/image among strategically designated audiences.

• Manage collaborative working relationships between the state offices and Headquarters to ensure the Association’s strategic priorities around all communications activities facilitate, encourage and foster implementation in all state offices.

• Manage activities with executive management, volunteers and key field representatives to ensure consistent and timely message dissemination between entities.

• Build relationships with media to ensure promotion of AARP’s strategic priorities.

• Responsible for media management for Executive and Board communications, crisis communications planning and management, strategic media planning and implementation for assigned issues area.

Requirements:

• Bachelor’s degree in Communications, Journalism, Public Relations or a related discipline.

• 5-10 years of experience as a media relations professional.

• Strong entrepreneurial skills, having been responsible for crafting and executing their own strategic plans for driving impact.

For more information and to apply, visit: www.aarpjobs.com (see Integrated Communications). We are an Equal Opportunity Employer that values workplace diversity.

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